Our Fiduciary Duty
As a Registered Investment Advisor firm, we are a fiduciary, which means we must act in our clients’ best interests, placing their interests ahead of our own. We uphold this responsibility by gathering detailed information about each client’s financial situation, goals, and risk tolerance and using the information to build a customized plan for each client.
In addition, we align our interests with our clients’ by using a Fee-Only billing structure which means we are paid only by our clients for investment advice rather than through sharing in brokerage commissions or payments from mutual fund fees, both of which can incentivise other advisors to do things that are not in their clients’ best interest. You shouldn’t have to wonder what’s motivating your advisor.
We work to reduce costs to our clients arising from taxes, transaction costs, fund management fees, and other expenses, while maintaining the high quality of service that our clients expect. We follow the golden rule, and treat our clients the way we’d like to be treated. Our entire process is transparent, so while we hope to earn your trust over time, you’ll never have to take “trust me” as an answer.